Hey there! This is a short preview of an article I wrote on the Webflow blog called How to Create a Unique Website Layout. Clicking Read More will take you to their site, where you can read the whole thing!
It seems like there’s one basic layout used for 90% of the websites out there. You know the one I’m talking about.
The site begins with a photo occupying the entire viewport (bonus points if it’s an overhead shot of a designer’s desk). It’s overlaid with a headline, some teaser copy, and a giant call-to-action button. That’s followed by three text blurbs with Font Awesome icons sitting above the copy. You know the rest of this story.
As designers continue producing variations on the same theme, there’s a huge opportunity to stand out by simply doing something different. But how do you create a unique layout that doesn’t frustrate and confuse your readers? Let’s find out…