Today is the end of an era for us at Creativity Included. Our flagship Genesis child themes, Family Tree and Bee Crafty are going to be retired. As much fun as they’ve been, it’s time to let them go.
In December I went on my annual “Self/Business-Improvement” campaign, and read a blog post by Chris Lema called Success In 2013: Focus on What You Do Best. I wanted to answer the question as honestly as I could, so I made a list of my strengths and weaknesses as a designer to answer that question. And I after looking at everything I realized while I was a pretty good theme designer, what I was *best* at was solving client problems.
When Copyblogger moved all of their theme support to a new ticketing system I was no longer able to just log in to the forum and answer support questions. That meant any non-StudioPress themes had to be moved out of the main store and ProPlus package. I thought about moving both Family Tree and Bee Crafty to either the StudioPress Marketplace. The truth is, though, is that both themes are starting to show their age. They could use a little TLC, and if I’m going to focus on what I’m best at, I just don’t have the time I need to get them where they’d need to be without focusing on them full time. So, they’re being retired.
I wanted to say thanks to the amazing, wonderful community of women who have been so supportive and inspiring. When I first released Family Tree (back in 2010), there weren’t really any themes by and for women out there. Almost three years later, there’s a whole community of women theme designers working with the Genesis framework. It’s been so awesome to watch! I can’t wait to see what they do and how much they push the boundaries in the future.
And, of course, I owe a huge debt of gratitude to Brian Gardner for taking me on this wild ride. I was a huge fan of Revolution (and Revolution 2) themes. I started building Family Tree 1.0 on an alpha version of Genesis, and haven’t used another theme or framework since. To see how far it’s come (and how much it has taken over it’s market) has been amazing. Brian has introduced me to people and experiences that anyone would consider themselves lucky to have. As a huge bonus, he became a good friend. I’ll miss working with him as closely as I once did, but can’t wait to start flooding the gallery with new client designs.